2011 National Nutrition Month Theme Is Eat Right with ColorMar 16th, 2011 | By Mari Smith | Category: Lifestyle
March is National Nutrition Month (NNM), sponsored annually by the American Dietetic Association (ADA). The annual event promotes the ADA by focusing public attention on the importance of making informed food choices and developing good eating and exercise habits.
This year’s NNM theme is “Eat Right with Color.” The slogan sums up the idea that a healthy diet includes a colorful variety of fruits, vegetables, whole grains, lean proteins, and dairy products.
NNM began in 1973 as a week-long event called “National Nutrition Week.” In response to growing public interest in nutrition, it became a month-long event in 1980. For the last four years, NNM has also promoted the dietetic profession by naming the second Wednesday in March “Registered Dietitian Day.”
The ADA is America’s largest organization of food and nutrition professionals, with almost 67,000 members. Founded in 1917 to help the government conserve food and improve public health during World War I, today the group aims to be the most valued source of food and nutrition services. Most of ADA’s members are registered dietitians or dietetic technicians. The ADA funds dietetics research and education, and publishes its research results and recommendations in the Journal of the American Dietetic Association (JADA) and in position papers on diet-related topics. It has offices in Washington, DC to better communicate with the US government. It receives funding from major food companies and organizations like General Mills, Kellogg’s, the National Dairy Council, Pepsico, and Coca-Cola.
To promote its public education campaign, the ADA’s National Nutrition Month website includes nutritional tips, recipes, games, promotional tools, and nutrition education resources to spread the “Eat Right with Color” message to children and adults.